AN ORIGINAL CONCEPT STORY
Piece by piece
Separate elements, one shared rhythm.
01 / THE IDEA
Make the joins part of the picture.
Ivory, charcoal, and a single strong red meet across an uneven surface. The joins are visible, giving each piece a boundary and the whole composition a rhythm.
This concept treats a seam as something to look at. The raised edges and small changes in direction make the flat geometry feel physical.
- Focus
- Joining & composition
- Palette
- Status
- Illustrative concept
DETAIL CROP / ORIGINAL CONCEPT ARTWORK02 / LOOK CLOSER
Look where the pieces meet.
The most interesting points are the intersections. A pale edge meets a dark one, a stitch changes direction, and a small ridge catches the light. The construction becomes the visual language.
- Large quiet blocks with one vermilion interruption
- Visible joins rather than hidden boundaries
- A curved surface giving geometry some softness
The joins can be the story.
FORM / LINE / SURFACE03 / A FEW WAYS TO LOOK
The whole.
The detail.
Open a view to look closer.
The detail view is a crop of the original artwork.
These images and narratives are original concept studies for the website direction. They do not represent finished work or commissions by AJ.
SOMETHING TO BEGIN WITH
What would
you make of it?
